“‘Adaptive’ is the operative word—change or fail. This is leadership through empowering and training others to succeed in a rapidly changing environment and is a must-read for all disciplines—HR, finance, marketing, operations, and engineering, in addition to sales. It is servant leadership. As he does in his life, Lee brings this compelling, enlightening, and inspirational work with integrity and energy.”
“In Winning Adaptive Sales, Lee inspires us with his story and energizes leading salespeople to navigate the quickly changing landscape of sales to increasingly complex businesses. He leverages his vast experience and strengths in this book to translate an easy-to-follow winning sales methodology. Every executive, and certainly every sales manager and person, should put this book on their ‘must-read’ list for success in business and life.”
“Lee Hicks is the real deal—a great person, a dynamic leader, a nationally acclaimed speaker, and now a great author. He has written one of the best books on the disciplines of adaptive selling that I have ever read—and I have read them all. Having sold over $1 billion in consumer products, I know what it takes to be successful in sales. If you read and apply the simple principals that Lee outlines in his book, it will help make you a better sales professional and, more importantly, a better person. I highly recommend you read this book if you want to take your selling (and life) skills to the next level.”
“Lee’s Adaptive Sales techniques have been a guiding light for me in most every endeavor I have engaged in since he taught me its key principles. I have found them instrumental in negotiating international mergers and acquisitions as an executive for Fortune 500 company Equifax Inc., helping to establish and grow the Georgia Restaurant Association, and building the successful cybersecurity company PCI University. I am delighted that Lee is now sharing his innovative sales methodologies, winning formulas for success, and personal-value-based life philosophies in the form of a much- awaited book.”
“Lee Hicks is waking up the sales world! Whether you like it or not, your buyer has changed forever. That buyer is arming himself or herself with information online, through social networks and other digital means, to make informed decisions. This is happening without you, unless you adapt quickly.”
“Lee Hicks is the real deal—a great person, a dynamic leader, a nationally acclaimed speaker, and now a great author. He has written one of the best books on the disciplines of adaptive selling that I have ever read—and I have read them all. Having sold over $1 billion in consumer products, I know what it takes to be successful in sales. If you read and apply the simple principals that Lee outlines in his book, it will help make you a better sales professional and, more importantly, a better person. I highly recommend you read this book if you want to take your selling (and life) skills to the next level.”
“In the time frame I have had the privilege and pleasure of knowing and working on specific projects with Lee, I can certainly attest that he lives his personal life as he lives his professional life. His commitment, integrity, and passion in what and how he lives are well captured in this book. His thoughts are simple and direct and can allow any person to implement his thoughts, principles, and techniques to positively impact their personal and professional life.
T-R-U-S-T is the foundation!”
“One of life’s greatest achievements is finding out what you want to do with your life, doing it, and inspiring others with what you have learned. Lee Hicks does just that by sharing his passion and life’s work in very straightforward fashion in Winning Adaptive Sales.”
“Where does today’s salesperson fit into a world where 75 percent of B-2-B decision makers say it’s easier to buy from a website than from a salesperson? How does one avoid becoming a DSR (Dying Sales Rep) in today’s evolving workplace? Check out this practical yet compelling resource for learning how to not only survive but THRIVE in the world of complex sales.”
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